Work History.

Initially trained in graphic design, I started my career in print and retail. The possibilities of the digital world soon beckoned, and I stepped into my first online role in 2008.

Having spent time both client-side and within agency environments, I have a strong understanding of the structures and processes that govern both.

The last 14 years leading HUB’s adoption of digital platforms and services have given me the technical depth and experience to direct strategy on their most complex and highest value client projects.